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The country’s healthcare sector is divided into four types of care facilities: hospitals, which are privately owned and government-run; general clinics and laboratories; barangay health centers, which focus on vital health services; and rural health units, which are located in provincial areas and provide only the most basic healthcare needs.
The Philippines has many ethnic groups, dialects, and traditions, and the market is largely young. This generation is digitally aware, making it critical for firms to understand their tastes and behaviors.
We are the Philippines’ premier healthcare market research agency. The Philippines, comprised of over 7,000 islands, is a diversified and complex market. From our base in Manila, we can perform market research throughout the country. This implies we can also serve as a fieldwork partner, assisting groups in reaching respondents around the Philippines.
Top Healthcare Market Research Companies in Philippines
These companies provide a variety of services, such as market segmentation, product testing, and advertising effectiveness studies. They have a global presence and deal with clients from a variety of industries. These companies have a lengthy history of providing high-quality insights and data-driven recommendations.
While multiple market research firms in Philippines are primed to dominate the sector in 2024, a handful stands out above the rest. Let’s take a deeper look at some of the best players and their specializations.
List of the Best Market Research Companies in the Philippines:
1.Insights Opinion
Insights Opinion is a well-known quantitative market research company based in India that offers top-tier data collection services to leading research and consulting firms. Our team of specialists, combined with a global panel of 4 million respondents, is committed to providing timely and reliable results.
The company operates in 100 countries and has offices in the United States, the United Kingdom, and India. Our services include infographic design, telemarketing, content syndication, charting, multilingual research, digital marketing, lead generation, and white paper reporting. Quality is our primary focus, and our dedication to quality has won us a solid reputation as a qualitative market research firm among clients worldwide.
2.Spade Health
Spade Health is a global market research and consulting organization that focuses on understanding consumers’ attitudes, behaviours, and views. Their expertise includes brand research, customer experience, and public opinion research. Spade Health is known for providing accurate and dependable data and insights that help organisations make smart decisions.
We view market research as an in-depth investigation of how markets behave, examining individual enterprises, organizations, financial institutions, and governments. Starting with a broad macroeconomic view, we drill down to market sub-segments and examine the trends that affect your business.
Our research team is enthusiastic about working with clients at all levels of business, institutions, and governments, and has gained relevant experience in the public and commercial sectors by leading a wide range of projects. Our business is to discover what client’s desire, need, think, and do.
3.Kantar
Kantar has an office in Manila and is a key player in the Philippine market research industry. They focus on consumer insights, media measurement, brand equity studies, and strategic consultancy. Kantar is a global market research and consultancy organization owned by the Kantar Group, which is a division of WPP, a significant communications services corporation. kantar Kantar was founded in the 1990s and now operates in over 90 countries around the world. They offer insights and strategic consulting services in a variety of businesses and topics.
Kantar has a specialised office in Manila, Philippines, that serves clients in the country and throughout Southeast Asia. The Manila branch is staffed by local researchers and analysts with extensive understanding of the Philippine market and consumer behaviour.
They have gained extensive local knowledge and awareness of the Philippine market dynamics. They use a variety of research approaches, have extensive industry knowledge, and provide tailored solutions to assist organisations in making informed decisions based on thorough market intelligence.
4.Standard Insights
Standard Insights is a consumer intelligence firm that uses AI-powered algorithms and cutting-edge ad-tech solutions to get inside the minds of the actual consumers you’re targeting.
We understand that the future of organisations is inextricably linked to their customers. Our objective is to give the most accurate consumer insight to help our clients make marketing and strategic decisions.
We attempt to provide genuine representative data that allows industry executives to make confident decisions regarding their businesses’ future. As leading strategists and researchers, we understand what questions you want answered and how to get them.
Standard Insights specialises in offering accurate market research services to assist brands and organisations in making informed future decisions.
With our distinct methodology, we reimagined critical market research services, emphasising data quality and transparency. This guarantees that our clients have access to high-quality insights to help them make decisions in the Philippines and globally.
5.IQVIA:
IQVIA was founded in Makati City in 1968 and has one of the most comprehensive providing portfolios in the Philippines. IQVIA Philippines is a key partner for almost every major pharmaceutical and healthcare organisation in the nation.
Its mix of industry experience and expertise assists industry players in a variety of ways, including portfolio optimisation; successful launch management, brand management, and sales force performance. IQVIA provides support to its many and varied clients with a comprehensive portfolio of commercial products that includes sell-in sales audits, prescription audits, sales force effectiveness tools, market research, training programs, analytics, and consulting services, among others.
How Spade Health Helps For Philippines Market Research:
Spade Health is a major market research company in the Philippines that specialises in consumer and healthcare market research recruitment, as well as qualitative and quantitative data collection services.
We are a global full-service market research firm that offers recruitment, high-quality data gathering, and market research services in the Philippines. Our team specialises in conducting Focus Group, IDI, CAWI, Tracked Online CAPI, CATI, and Market Research Recruitments.
We have a dedicated team of local language interviewers who have completed numerous Focus Group, CAWI, and CAPI projects.The Philippines’ cultural subtleties and geographically diverse regions provide numerous options. However, as a complicated and emerging market, it frequently lacks accurate and up-to-date information. Existing market research options are either too expensive or provide limited data quality and coverage.
Spade Health specialises in offering credible market research services in Philippines to assist companies and organisations in making educated future decisions.
We transformed essential market research services using our distinct methodology, focussing on data quality and transparency. This ensures that our clients have access to high-quality insights that can help them make decisions in the Philippines and around the world.
We undertake market research studies throughout the Philippines, including the metropolis of Manila and Luzon. We can target the appropriate audiences for IDIs, CLTs, Focus Groups, online surveys, and classic quantitative market research.
Conclusion
choosing the correct healthcare market research companies for your research needs is critical because each agency has a unique experience, whether in terms of service offerings or specializations. While it is tempting to choose the cheapest or most comprehensive and handy agency, they may not be able to provide the same degree of insights and research services as a professional market research organization.
In the Philippines, market research companies conduct studies and provide insights and data to corporations, government agencies, and other institutions.These companies offer a wide range of research services, including market research, consumer behavior analysis, social research, and data analytics.
They collect and analyse data using a variety of research approaches and tools, including surveys, interviews, focus groups, and web research. Some of the major research organisations in the Philippines include Insights Opinion, Spade Survey, Kantar, Standard Insights, and IQVIA. These companies assist organisations make educated decisions, implement effective strategies, and remain competitive in their respective industries.
At Spade Health, we are dedicated to providing organisations with the information and data they require to flourish. Our skilled market researchers employ a variety of qualitative and quantitative research approaches to provide practical recommendations that help businesses develop.
Contact us for more information on how spade health can help you do your study more quickly and effectively.
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00While multiple market research firms in Philippines are primed to dominate the sector in 2024
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