When searching for a keyword phrase, says Ronaldo football, you can see the “People also ask” section in the SERPs. This section is in the form of an accordion-shaped drop-down menu and has a lot of questions related to your query. When you click on the questions, it will give you some information, followed by the URL.
Drive Incremental Traffic to Your Site
You can use the questions in Google’s PAA section to guide the topics you write about and provide additional guidance on the type of content you need to produce. A great way to identify different topics for writing articles, YouTube video ideas, FAQ pages, or tutorials, these people are actually on Google.
FAQ Page
All you have to do is find people who will ask these questions and answer them in order to answer them. Many website owners make the mistake of compiling a list of questions or creating a FAQ page and answering them one by one.
You will want to write or answer these questions only if they relate to the topic of your website and if they will help you generate more traffic or more revenue for your products and services. The goal is to create content that is useful to visitors to your site, especially on e-commerce websites, if you want to turn visitors to your site into customers by providing useful content.
How to Scrape ‘People Also Ask’ Questions?
Click Questions in the PAA section to find more questions. Clicking the accordion drop-down menus in the “People also ask” section will answer more questions. Continue to expand your questions by clicking on the questions that interest you.
Use Chrome Extension or Tool
Obviously, the first method takes a lot of time and tries to find every question. I recommend that you install the people also ask questions tool. Once activated, the tool widget will appear directly in the Google SERPs.
Using Scrape
The third and most popular way to draw a People also ask section is to use the free Scraper Chrome extension. This scraper is easy to use and works with XPATH. Once the scraper extension is installed and activated, follow the simple steps to start deleting the People also Ask boxes.
Use a Search Query on Google That Displays a PAA Box
Click on a few questions that interest you to generate additional questions. Right-click on any question and select "Scratch Similar", get one of the results, as a result, you have right-clicked.