TikTok is known by almost all ages today being one of the most popular video sharing platforms worldwide. It is a combination of two popular apps, Douyin and Musical.ly, which both have unique features. Its main niche is to allow users to create and watch variety of short video clips with music accompaniment. With a short period of over 2 years after it was launched, TikTok has now over a billion of monthly active users across the globe and is steadily on top of both Apple App Store and Google Play Store charts.
How does TikTok works?
In TikTok, there is actually no need to create a user account to watch videos. However, if you want to interact like commenting, sharing, following, and liking videos, you will be prompted to sign up for a free TikTok account. You can either use your email, Google account, Facebook, Twitter, or Instagram account to link in your TikTok account.
You will also be required to enter your birthdate since TikTok requires its users to be at least 13 years old. You will also be asked to select topics you are interested in such as dance, music, gaming, sports, culinary, healthy lifestyle, drama, and other genres which will be mostly featured in your “For You” page. Unlike any other social media apps, providing any personal information is a choice by the user. Users will also be given a complete control on their video contents wherein they can use and choose a lot of filters, effects, text, stickers, beautifications, and various editing tools to make their video more creative and attractive to their followers.
What are the contents allowed on TikTok?
There is actually no specific content TikTok requires because its users will be given a free choice of their own. However, it must still abide its community guidelines wherein they prohibit any violation, racist, extremist or sexually explicit content.
The most popular video contents are usually dance challenges, duet challenges, DIY tricks, make-up transformations and tutorials, life hacks, gaming and sports, as well as tips on how to achieve a healthy living. You can also learn a lot from this app because there are contents that provide facts about history, recent news, educational content, and would teach you new skills like playing a musical instrument. Some are even giving free classes such as English pronunciation and grammar tests as well as translations. Politics is also a hot topic on TikTok since most users are actively coveying their political views in this app.
Due to its popularity, many social media influencers are now even expanding their niche on TikTok especially that it has a lot of audience base target. Some would even buy tiktok shares in order to get more views and attention on TikTok. They use this method so that their popularity will extend not only to Facebook, Instagram, YouTube, or Twitter but as well as any social media app that is immensely used by almost all people in the world.