These days schools use WhatsApp groups to send information to the parents in regards to the college rules, exam schedules and updates on college events.
But if we want to send exactly the same information to whole college students parents? So just imagine there are 1000 students in a school and I want to send School day schedule to all or any the parents. That's where WhatsApp groups fall short. Or I could use WhatsApp broadcast but that's a control of 256 contacts! But, this is time-consuming. Because of the all class teacher's need to get message details and contact details from the concerned person and need to add parents contact details in your own phone and have to create group or broadcast and then send a message. Phew!
And still, there are so many colleges which don't make use of this benefit from WhatsApp. As I saw every teacher have to call the parents to share with about student/parent council program and have to take the confirmation on whether they will attend the program or not.
Teaching job is hard enough because it is. Teachers have to teach subjects also besides that need to be active in other school activities, have to call and inform the parents and obtain the confirmation regarding some events. This really makes the teachers' life hard.
Today, there are lots of new tools or software's developed, by using that individuals can reach a lot of people in a second voice apps. This is not only more effective but could be a great time-saving thing for overloaded teachers. WhatsApp marketing and WhatsApp Chabot are some types of tools that may help.
Are you currently wondering what's WhatsApp marketing and WhatsApp chatbot?
I'd like to introduce you to these tools! WhatsApp Marketing is nothing but marketing or promoting your brand through WhatsApp. As I gave examples above related to schools, will continue with exactly the same topic. For instance, an academic year will probably start and you've a new course from this year. So just how you will promote it? Using traditional marketing means you will put a banner outside the college or you will put an advertising in the newspaper. But will that reach to expected admission rates? Maybe or may not be. But when you yourself have 1000 contacts and you wish to promote your course details during that then WhatsApp marketing will be the best tool. By using WhatsApp marketing tool you are able to send bulk messages to 1000+ contacts.
Now coming to WhatsApp Chatbot, it's a WhatsApp autoresponder. For a good example, if you wish to invite parents to a student/parents council program and you would like confirmation from their website that they will attend or not. Then you can certainly send an email by using WhatsApp Marketing like:
Hi, this is the call from "mention college Name" inviting you to attend the student/parent council program on "mention Date and time" ;.Please confirm your presence by sending Yes or No.
Once they send the reply it will directly connect with the WhatsApp Chatbot and remaining work will soon be done by the Chabot. If any changes in the schedule of the event or any other details about the event, Chabot will automatically send the update. It will work like if you subscribe on YouTube channel and you are certain to get the recent video notification from that channel.