What is SEO?

What exactly is SEO?

According to moz.com SE is:

"... the method of increasing both the quality and quantity of traffic to websites, as well as exposure to your brand's image, through non-paid ... search engine results."

So what is this going to mean for you and your business? SEO is a highly recommended way to increase your digital presence and visibility. SEO can help you generate leads and boost sales.

SEO is a complicated subject and includes many approaches and techniques. SEO is described as organic ideas (website usability and user experience) or paid advertisements (such as Google Ads). For maximum performance and exposure it is recommended to use both.

On-page SEO

"On-page SEO" has become a buzzword in the world of Search Engine Optimization. There are many businesses and consultants that claim to be able to achieve it, but few actually are able to.

On-page SEO refers to the process of optimizing websites to be more prominent and gain more relevant traffic from search engines.

On-page is a term that refers to both the content and HTML code of the pages which can be improved. This is in contrast to off-page, which refers solely to external signals and links. Since on-page SEO has the potential to have a direct effect on the performance of a web page in search results. An experienced Calgary SEO company can assist you in improving the performance of your SEO.

Our suggestions for improvements

Our suggestions for improvements to the online space include keyword research, website performance search engine optimization, research on keywords, competitive analysis, and many other optimizations.

Off-page SEO

All SEO techniques that are not listed on your site (e.g. off-page SEO) are classified as Off-page SEO.

Link strategies for building

Guest posting

Marketing through social media

An effective off-page SEO strategy can help increase your visibility in search engines and build trust with your users, and increase web traffic.

What can Clio do? Clio can help you with Calgary SEO

Clio Websites offers full-service web design and digital marketing in Calgary. We have a wealth of experience in responsive web design, website maintenance, WordPress development and support and online marketing. Clio offers free consultations as well as free evaluations of websites, and has received positive reviews from customers.

We're always happy to answer any questions you may have, so please get in touch with us to find out more about our Calgary SEO services for search engines.